• Dealers Share Their Stories

    Real Car Dealerships Tell Their DSU Success Stories.

How it Works

Tailored Performance

Your dealership is unique. Your training should be too. Based on YOUR performance gaps and YOUR goals.

Accountability Tracked To Results

Your dedicated Performance Coach keeps you continually informed of results and industry benchmarks to keep you driving toward your goal.

Dealership Benchmark Assessments

Your Performance Coach will help you compare your progress against digital marketing industry benchmarks along with mystery shopping.

Ready to get started?
View Dealership Performance Plans

How We Help Individuals Succeed

Are you the digital marketing manager? Want to hone your skills? DrivingSales University has developed eight industry recognized personal certification courses for digital marketing. Each course is structured around how to use digital marketing tools and leading techniques in your dealership to improve performance. Topics include:

Car Dealer Search Engine Optimization (SEO)

Learn how to design an SEO strategy that increases organic visits. Track competition and find new opportunities to improve performance.

Automotive Social Media Certification

Discover strategies to connect with you target customers and influence conversations on Facebook, Twitter and other platforms.

Web Analytics

Know how to identify the key metrics and make the changes that impact your dealership’s ability to grow.

Conversion Optimization

Now that you have them on your website, let’s get them to convert. Master the strategies to improve conversion.

Ready to sharpen your skills?
View Certification Courses
“With the continued support and training of DrivingSales University, we have increased the lead count from our website by 35%.”
Jeremy Rhudy Allen Samuels Chrysler Dodge Jeep Ram Alliance
“You don’t really realize how many appointments aren’t showing until you realize how many appointments are showing now, when you implement something like DSU.”
Belma Hoti Nissan of Garden City
"I can honestly say before DSU we closed all of our leads at 8%, and since using the University we have closed 13% under 60 days."
Craig Waikem Waikem Auto Group

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